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The Swedish Toy House

The Micki family keeps the desire to play and discover alive!

Micki offers toys and play experiences inspired by the joy of play, the desire to discover, and a culture of care. The environment, safety, sustainable development, and our social responsibility are some of the things we keep in mind when developing our products.

Micki is a family-owned company that’s been in operation since 1944. We design our products in Sweden, at our head office in Gemla, about 95 miles outside Växjö. There you’ll find the company’s leadership team, as well as product development, and warehousing and manufacture of certain wooden toys and other wooden products. We also have staff on sites in Denmark, Norway, Finland, and Germany. Our toys are sold all over Europe.

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The playful toymakers  

Stories about companies can easily become cold descriptions of hard facts. Of course, we can give you those if you want them. But this is about so much more than that. This is the story of why we do what we do.

Our story